2018 Getty Images' Visual Trends

Jul 9, 2022
Blog

As the digital landscape continuously evolves, it's crucial for businesses to stay ahead of the curve in order to effectively reach their target audience and drive results. At J7W Multimedia, a leading provider of marketing and advertising services in the Business and Consumer Services industry, we understand the importance of keeping up with the latest visual trends.

Visual Trends for 2018

Getty Images, one of the world's largest providers of high-quality stock imagery and multimedia content, has identified key visual trends for 2018 that will shape the way businesses communicate and engage with their customers. By incorporating these trends into your marketing strategy, you can create compelling and relevant content that resonates with your target audience.

Trend 1: Conceptual Realism

Conceptual Realism is a visual trend characterized by authentic and relatable imagery that tells a story. It combines real-life situations with creative elements to evoke emotions and convey powerful messages. In an era where consumers seek authenticity, utilizing Conceptual Realism in your marketing materials can help establish a genuine connection with your audience.

Trend 2: Second Renaissance

The Second Renaissance trend draws inspiration from the art and cultural movements of the past while infusing a modern twist. This trend celebrates diversity, individuality, and self-expression, encouraging businesses to embrace unique perspectives and challenge conventional norms. By incorporating elements of the Second Renaissance in your visual branding, you can showcase your brand's innovative and forward-thinking mindset.

Trend 3: Masculinity Undone

The Masculinity Undone trend explores the evolving perceptions of masculinity in today's society. Traditional stereotypes are being challenged, resulting in a more inclusive and diverse representation of masculinity. By embracing this trend, businesses can showcase their commitment to equality and resonate with audiences who appreciate a more nuanced approach to gender representation.

Trend 4: Global Neighbourhood

With today's interconnected world, the Global Neighbourhood trend celebrates diversity, cultural exchange, and the breaking down of geographical barriers. Incorporating this trend into your marketing materials can help you position your brand as globally-minded and inclusive, appealing to audiences from different backgrounds and regions.

Staying Ahead with J7W Multimedia

At J7W Multimedia, we understand the significance of visual trends in driving successful marketing campaigns. Our team of SEO experts and high-end copywriters are well-versed in the latest industry insights, ensuring that our clients stay ahead of the competition.

Comprehensive Market Analysis

Our team conducts extensive market analyses to identify emerging visual trends relevant to your industry. This meticulous research guarantees that our clients receive tailored strategies that align with the unique needs of their target audience.

Creative Content Development

Our experienced copywriters craft compelling and engaging content that incorporates the identified visual trends. By utilizing keyword-rich titles and comprehensive paragraphs, we ensure that your website ranks highly in search engine results, driving organic traffic and increasing brand visibility.

Optimized SEO Strategies

Our proficient SEO specialists optimize your website's structure, content, and metadata to enhance its search engine visibility. By incorporating relevant keywords and adhering to best practices, we help you outrank competitors and attract quality leads.

Conclusion

Embracing the latest visual trends identified by Getty Images for 2018 is essential for businesses to remain competitive in the ever-changing marketing landscape. By partnering with J7W Multimedia, a trusted and experienced provider of marketing and advertising solutions, you can leverage our expertise to create impactful and visually engaging content that drives results. Stay ahead in the rapidly evolving world of marketing and advertising with J7W Multimedia, your trusted partner for business and consumer services.

Tammy Kilmer
Inspiring visuals for effective campaigns! πŸ”₯
Nov 11, 2023
Jessica Luzwick
Wow, these visual trends are game-changers! πŸ“· Can't wait to incorporate them in our marketing strategies. πŸ’ΌπŸ‘€
Oct 7, 2023